31-October-2002

If you develop your own web pages for an internet or an intranet website, then you will probably create some form of content for your pages. Content can be stories, articles, photographs or a collection of your favourite poems etc. and unless you have a huge amount of time to devote to creating this content, then it can be difficult to make the website diverse enough to attract new visitors and to retain old ones.

So many websites legally 'borrow' the content from other websites to supplement their offerings to visitors. It could be a weekly column, current affairs, weather, sports, horoscopes, games or a daily comic. The more often the content changes, the more often visitors will return to your site.

The release of Desktop Syndicator aims to make life easier for the content provider/creator and allows anybody with original content the easy means to generate and maintain a syndicated content feed for other websites to pick up. So that great comic you create or the wonderful weekly article you write can now be seen all across the internet the instant you publish it to your own website without you or your subscribers having to do any extra work, and the great thing is that it spreads by itself throughout the internet.

Simply create your content how you would normally create it. Copy and paste it into the Desktop Syndicator Raw Content window (Include all your HTML tags for any required formatting). Add a few details, like where you would like to store the generated file, the name of the feed etc. and with the press of a button, your raw HTML feed has been converted into a ready to go JavaScript file that your subscribers use to access your content. Desktop Syndicator even generates the code that you give to your users to access the Javascript file.

Syndicated Content is Spider Food !!!
One of the main advantages of creating content that you can syndicate is that you normally include your URL somewhere in the feed where other webmasters can also get the content feed. Each time a website adds your content feed to their website, not only does it give you free promotion it also increases you page ranking in the major search engines such as Google, which rates how important a page is by the number of other websites that link to it. A higher ranking in the search engines means more traffic to your website and more revenue!

Desktop Syndicator is available as shareware from iContent-Delivery. The registered version costs only $29.95.
 

Copyright © 2002 Mark Wickman, All Rights Reserved.

Author Information:
Mark Wickman
stickymaster@freesticky.com
http://markgcv.wickman.net

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